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Why is voice of customer so important?

Why is voice of customer so important?
Voice of customer is the first step before you start working on a product. A good VoC program ensures that you have a strategy in place to ensure you are getting the best deal possible on your product. VoC focuses on the customer experience and customer feedback. You can use customer feedback to inform your decision-making process, but it’s the analysis and storytelling that really matter.
Voice of customer is the first step before you start working on a product. A good VoC program ensures that you have a strategy in place to ensure you are getting the best deal possible on your product. VoC focuses on the customer experience and customer feedback. You can use customer feedback to inform your decision-making process, but it’s the analysis and storytelling that really matter.
Voice of customer is the first step before you start working on a product. A good VoC program ensures that you have a strategy in place to ensure you are getting the best deal possible on your product. VoC focuses on the customer experience and customer feedback. You can use customer feedback to inform your decision-making process, but it’s the analysis and storytelling that really matter.
Voice of customer is the first step before you start working on a product. A good VoC program ensures that you have a strategy in place to ensure you are getting the best deal possible on your product. VoC focuses on the customer experience and customer feedback. You can use customer feedback to inform your decision-making process, but it’s the analysis and storytelling that really matter.
Voice of customer is the first step before you start working on a product. A good VoC program ensures that you have a strategy in place to ensure you are getting the best deal possible on your product. VoC focuses on the customer experience and customer feedback. You can use customer feedback to inform your decision-making process, but it’s the analysis and storytelling that really matter.
Voice of customer is the first step before you start working on a product.